Marketing Blog
Browse our articles covering a range of topics helpful to small and mid-sized business owners, entrepreneurs, agents, doctors & more. Topics cover online marketing, web design, social media management, paid search advertising, SEO and other aspects of digital media marketing. Feel free to leave and comment and share, and come back soon for more content as we publish helpful articles in the future.
What Is Caching, and How Does It Work?
We all know that one person who is incredibly organized – right? They know where everything is and can grab it in an instant. Caching is similar. Every time you load a new web page, your browser (e.g., Chrome, Safari, etc.) saves that version in its “cache.” The next...
Vote for Cornerstone Web Studio as Gresham’s Best Web Design Company!
We are excited to announce that we’ve been nominated for the title of Best Web Design Company in Gresham, Oregon! This reflects our commitment to excellence, innovation, and client satisfaction. At Cornerstone Web Studio, we have always strived for creativity while...
Blocked Google Reviews
Missing Reviews on Google? Do This! Are you missing reviews on Google? *If* you are like us and have blocked reviews on Google, you can follow these steps to help get them unblocked. Why does this matter? Social proof sells. What happens if the reviews you are...
Investing in Local SEO | 2021 Guide
Local SEO 101 As a small business owner, Search Engine Optimization (SEO) is important to understand and take advantage of. If you want your business to be found locally by your target market, the right SEO practices need to be incorporated into your business...
Evaluating Your Local Listings
Evaluate Your Local Listings With 85% of consumers using the internet to search for local businesses, making sure your business is an option for those searches is more impactful to your revenue growth than ever before. Our Listings Management tool will help you...
What is Copy & Why Does it Matter?
Website Copy 101 The term “copy” is used a lot when referring to marketing and website development. There is often some confusion surrounding the topic, especially when it comes to the difference between copy and content. It is important for small business owners to...
HTML Basics You Need to Know
Do you remember a time when MySpace was the most popular social media platform online? Did you ever spend hours meticulously adjusting your profile to make it look perfect? You’re not alone. Long before Facebook, Instagram, and Twitter rose to the top, MySpace was...
Your Website in 3 Seconds
3 Seconds - That’s how long it can take for a potential customer to go to a competing business while your website was still loading. Not surprisingly, the amount of visitors that leave your website increases exponentially with each additional second of load time....
SEO or AdWords?
When it comes to deciding where to best spend your advertising dollars, with so many directions you can go it can get a bit confusing. To make things worse, there are tons of marketing companies and if you spend some time talking to various reps you might inevitably...
Website vs Social Media Pages
Social media pages are immediately appealing. They are free, they already have an audience built in, and they are easy to set up. But these advantages can be deceiving. In this article, we will break down the pros and cons of creating an online presence with …